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Non-alcoholic Beverages Market Size, Share, Challenges, Opportunities, 2024-2032


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Market Size:

The global non-alcoholic beverages market size is anticipated to risesignificantly on account of the current trend of health and fitness and the
rising inclination towards healthy beverages. As per a recent published report
by Fortune Business Insights titled, “Non-alcoholic Beverages MarketSize, Share & Industry Analysis, By Type (Carbonated Soft Drinks, RTD
Coffee & Tea, Bottled Water, and Fruit Beverages), Distribution Channel
(Supermarket/ Hypermarket, Food Services Sector, Convenience Stores, Specialty
Stores, and Online Retails), and Regional Forecast, 2020-2032,”

The global non-alcoholic beveragesmarket size was valued at USD 919.13 billion in 2019 and is projected to reach
USD 1601.87 billion by 2032, exhibiting a CAGR of 6.84% during the forecast
period based on our analysis in the existing report.

List of Companies Profiled in the Report: 
 

  • Pepper Snapple Group, Inc. (Texas, U.S.)
  • Monster Beverage Corp (California, U.S.)
  • PepsiCo, Inc. (New York, U.S.)
  • ITO EN Ltd (Tokyo, Japan)
  • The Coca-Cola Company (Georgia, U.S.)
  • Reed’s, Inc. (Norwalk, U.S.)
  • The Kraft Heinz Company (Chicago, U.S.)
  • Appalachian Brewing Co. (Harrisburg, U.S.)
  • Nestle S.A. (Vevey, Switzerland)
  • Arca Continental SAB de CV (Monterrey, Mexico)

The Report is based on the following factors:
 

  • A 360-degree overview of the market focusing on drivers, restraints, challenges, and upcoming opportunities
  • Nature of market and list of key players operating in the market for non-alcoholic beverages
  • Detailed list of segmentation with names and figures of leading segments
  • Future of the market

Drivers & Restraints-

Increasing Popularity of Refreshment Drinks to Aid in Favor

The growing prevalence of both acute and chronic diseases has drivenpeople to adopt healthier lifestyles, which include regular exercise and the
consumption of nutritious foods and beverages. This shift towards healthier
living and dietary habits is a major factor fueling the growth of the global
non-alcoholic beverages market. Additionally, the rising popularity of
refreshment drinks, along with the introduction of innovative flavors and
tastes, is expected to further boost market expansion during the forecast
period.

However, the market may face challenges due to fluctuating prices of rawmaterials used in non-alcoholic beverages, particularly seasonal fruits, and
potential supply shortages. Despite these obstacles, the growth of e-commerce
platforms and increased production of soft drinks to meet consumer demand are
likely to create lucrative opportunities for the market in the coming years.

Segmentation-

Carbonated Soft Drinks Segment Emerged Dominant Owing to its RefreshingProperties

Among all segments in type, the carbonated soft drinks segment earned39.80% share in 2019 and emerged dominant. This segment is holding the largest
non-alcoholic beverages market share on account of its refreshing properties
and cost-efficiency.

Regional Analysis-

Asia Pacific Held Largest Shares Attributing to Rising Disposable Incomeof People

Among all regions, Asia Pacific held the largest non-alcoholic beveragesmarket share in 2019. This is attributable to the increasing modernization and
adoption of western habits among people that resulted in rise in expenditure on
beverage products. On the other side, the North American market earned USD
199.53 billion and will showcase significant growth in the coming years on
account of rising demand for sports drinks and RTD beverages in the region.
Besides this, the Europe market will witness a notable growth on account of the
decline in consumption of alcoholic beverages and increasing popularity of
‘better-for-you” products, thereby promoting the consumption of healthy soft
drinks.

Non-Alcoholic Beverages Market Future Outlook* Growing HealthConsciousness: More consumers are focusing on health and wellness. This trend
is driving demand for low-calorie and sugar-free options.
 

  • Diverse Product Range: The market is expanding with innovative flavors and formulations. Brands are introducing
    everything from sparkling waters to herbal teas to meet diverse tastes.
     
  • Sustainability Focus: Eco-friendly packaging is becoming a priority. Many brands are adopting sustainable
    practices to appeal to environmentally conscious consumers.

Competitive Landscape-

Coca-Cola Company is Dominating Market Attributing to ContinuousInnovations

The global non-alcoholic beverages market is highly consolidated, with afew key players, such as Nestlé S.A., The Coca-Cola Company, and PepsiCo Inc.,
holding a significant share. The Coca-Cola Company leads the market through its
ongoing innovations in beverage products, including its VitaminWater line,
probiotic drinks, fermented beverages, and ready-to-drink (RTD) options. For
instance, in March 2019, Coca-Cola launched a Jaljeera-flavored drink in the
Indian market. Other companies are also heavily investing in innovative product
launches to gain a competitive advantage. Additionally, many are pursuing
collaborative strategies, including agreements, contracts, joint ventures, and
partnerships, to drive substantial revenue growth in the coming years.

Industry Developments:

December 2019 – The launch of a greenhouse accelerator program in 2020 was announced inNorth America by PepsiCo Co. to help smart startup companies provide the base
for following up with the current trends in the non-alcoholic beverage segment
and earn a position in the market competition.